With the advent in technology, new discoveries are being made everyday in the field of technology. The recent developments and the next-level achievements are the invention of Virtual Reality (VR), Augmented Reality (AR), Machine Learning (ML), and Artificial Intelligence (AI). with all the terms sounding more or less related, it is difficult to keep up with the terms and which technology plays what role.
The most confused terms among them are AI and ML. To understand the difference between the two, let us first look at what each of the terms mean. These technologies is providing a lot of AI & ML Solutions for businesses and other organizations.
AI is the ability of a machine to imitate human behavior and respond to the received information accordingly. AI is bifurcated into General AI and Applied AI. Applied AI, it is sometimes referred to as Vertical AI or Narrow AI. The term refers to smart or intelligent systems that cater to a specific need, like trading stocks or personalizing ads.
General AI, also referred to as Strong AI or Full AI, encompasses systems or devices that can handle any task that a human being can. These are more like the droids depicted in sci-fi movies, and the subject of most of our predictions and perceptions about the future.
What Is Machine Learning?
Machine Learning is a part of AI and is a major contributor towards the development in the field of AI, including things like image or facial recognition and Natural Language Processing (NLP).
Deep Learning is an advanced technology that is inspired by the structure of the human brain and uses artificial neural networks mimicking the human brain to process data similarly as the neurons do in our brains.
The process is done by feeding massive amounts of data through this artificial neural network to train the system to classify the data accurately. Deep Learning has become a reality due to the involvement of Big Data in its development.
What Is Augmented Reality (AR) And Virtual Reality (VR)?
Both Augmented Reality (AR) and Virtual Reality (VR) have been creating a big wave in the marketing world for a few years now. These formats are more complicated to execute but can have a significant impact due to their more physical and emotional nature. They enabled humans to experience things and places to feel as though they were real. AR and VR marketing services have an enormous scope in the future or technology.
How Do VR And AR Work?
AR uses technology and overlays digital information on an image of an object or a place being viewed through a device, for example, a smartphone camera. An image that is computer-generated is superimposed on your view of the real world, with the help of this technology, which provides a better and closer view.
In other words, your real-world environment is augmented by inputs that are either computer-generated or extracted from the real-world, like sound, graphics, and video. Virtual reality is all about experiencing the sights and sounds in an artificial environment. These images are provided by a computer and in which one’s actions determine to some extent what happens in the environment.
What Is The Impact Of ML Technology On The Market?
Machine Learning can help retailers and brands analyze huge data sets about their shoppers and deliver one on one communications through voice bots or chatbots for each based on their behaviors, purchases, and preferences. As more information about each shopper is gathered, the system gets better at predicting the right products, ads, and bids.